Should have stapled some photo credit on there.
A couple of weeks ago, we reported on a handful of unlucky Switch 2 customers who rocked up to their local GameStop on launch day only to find their console screens punctured by a poorly-placed staple. Keen to escape the hot water that such a fiasco (rightfully) landed the company in, GameStop attempted to make light of the situation with a new advertisement announcing console restocks in its stores, but the joke has only ended up pinning more trouble on the company. Tut, tut.
We’ll start with the self-deprecating promo itself. GameStop proudly announced its Switch 2 restocks with the new tagline, “Staples not included”. The accompanying picture in the company’s announcement tweet shows a Switch 2 unit suspended in mid-air, with a red stapler brandishing a “Do Not Use On Box” message in the foreground.
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